7 articles
Google Ads OverviewMeasure Google Ads campaigns in Branch as a Google App Attribution Partner, combining Branch and Google data.Enable Google App CampaignsConnect Branch and Google Ads so app conversion data flows to Google for attribution and campaign optimization.Enable Google Web-Based CampaignsOptimize your app marketing with Google Ads Web-based Campaigns, enabling app installs, deep linking, and effective conversion tracking with Branch.Google SKAdNetworkMeasure Google Ads SKAdNetwork campaigns in Branch, and understand how SKAN changed iOS mobile measurement.Google Ads Data & ReportingUnderstand how Google Ads data flows into Branch after connecting, and where to find it in reporting.Google Ads DiscrepanciesUnderstand the common sources of discrepancy between Google Ads and Branch reporting for SAN campaigns.Google Ads FAQAnswers to common questions about Google Ads in Branch, including missing ad set dimensions in Analytics.